How to boost engagement 5x

And when should you make a Business vs Professional TikTok account?

Author

Robert Fournier
June 26, 2024

Following a productive week at Collision, the Granularity team dedicated their time and effort to craft a fresh, innovative demo of our platform 🪄

See our latest demo in which I walk through how a grocery chain, beverage company, and sneaker retailer can boost engagement, reduce cost per metric and cut research time.

In this demo, we mentioned trends related to organic protein, strawberry horchata, the Nike Jordan 3, and the Drake Nike runners.

Check it out below 👇️ 

Marketing Hub Platform Demo

Hi, I'm Robb from Granularity, showcasing our Marketing Hub platform that aids marketers in creating engaging campaigns efficiently. I'll demonstrate its features for the Food and Beverage Industry, highlighting how it streamlines trend analysis and content creation. Watch to see how it optimizes campaign planning and boosts engagement with AI-driven insights. Action: Gain valuable insights for your next marketing campaign!

www.loom.com/share/11ee52a0850d4f08aa90901bdb9b6676?sid=29b176d3-d683-4fd7-94b9-4f6a78eeea53

In our latest blog, Shamila dives deep into when to use a Business vs Professional TikTok account. It’s a question that businesses face all of the time, especially

Here’s what Shamila shared about the experience researching this blog post:

Picking between a TikTok business account and a personal creator one might not be as easy as it seems. Business accounts don’t always provide the best benefits, and creator accounts often get better reach and engagement. And to most people’s surprise, business accounts don’t automatically get more views, however they do get more detailed analytics.

It all boils down to the quality and relevance of your videos, how often you post, and how well you engage with your audience. At the end of the day, whichever account you go with, the key is to focus on building your brand and connecting with your audience. Just create good quality content and engage with your users, and you’ll see your brand grow.